京东承诺 跑一百万步的小鸡会以三倍价回购!
China's e-commerce giant has come up with a plan to relieve rural poverty by helping farmers produce and sell healthier free range chickens.
日前，中国电商巨头京东提出了一个缓解农村贫困的计划--那就是帮助农民生产并销售更健康的散养鸡。Announcing the concept, company CEO, Liu Qiangdong, said the "running chickens" project would see buy the birds at three times average local prices, so long as the chickens have run a million steps in their lifetimes.
京东CEO刘强东在宣布这一概念时表示，这些鸡一生中需要跑至少100万步，然后京东会以当地3倍的价格收购这些“跑步鸡”。Liu said, each low income family would receive 100 chicks for free, with a pedometer attached to each of their legs.
据刘强东表示，每一个低收入家庭都将获得100只小鸡，每只小鸡的腿上都连接有计步器。
The chickens must be raised free range, and run at least 1 million steps before meeting 's purchasing standards. They'll then be bought back for more than 100 yuan (14.6 USD).
这些小鸡们必须被散养、跑至少100万步，然后才能达到京东的收购标准。然后京东会以每只100多元（约合14.6美元）的价格回购这些鸡。99% of chickens on the Chinese market move less than three meters in their whole life, explained Liu.
刘强东表示，中国市场上99%的鸡一生中移动的距离不超过3米。Compared to the 45 days of raising broiler chickens, the feeding period for the free range birds will be around 160 days. They'll also enjoy a diet of fruit and vegetables three times a week.
和饲养鸡45天的生长周期相比，散养鸡的生长周期大约为160天，它们每周还要喂食三次蔬菜水果。As a result, the prices for the free range chickens will be much higher than broiler chickens. On , free range birds are sold at 128, 168 and 188 yuan based on their weight, while other chickens are sold for 50 yuan on average.
因此，散养鸡的价格要比饲养鸡的价格高得多。在京东上，根据体重，散养鸡可以卖到126元、168元和188元的价格，而其他鸡平均不过50元。
