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![突发CEO闹绯闻 公关危机的正确做法大纲]()
Crisisiseverywhere.Therearethenationalpublicrelationsfiascos:GeneralMotors,ChrisChristie,theNSA.Andthentherearethecountlesshumanmisstepsthatplaguecompanieseveryday:Thereply-allemailgaffe,theproductdef......
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![脸书CEO薪水揭秘：扎克伯格1年只领1美元大纲]()
Youwouldn’tthinkthatpeoplewithsuchinfluencewouldhavesuchalowsalary–butthereisareasonbehindit.你一定想不到这些鼎鼎有名的大人物却拿着如此低廉的薪水，但这背后是有原因的。DespitefoundingFacebook......
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![诺基亚CEO埃洛普可能将成微软下任掌门]()
Afterthreeyearsoftryingtorepairbusinessesthatprovedtobeunfixable,NokiaCorp.+33.94%ChiefExecutiveStephenElopisbackatMicrosoftCorp.MSFT-4.55%tohelpshapethelegacyofthesoftwaregiant'slongtimeboss,andp......
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![伪CEO邮件骗走全球企业20亿美元]()
Ascaminwhichcriminalsimpersonatetheemailaccountsofchiefexecutiveshascostbusinessesaroundtheglobemorethan$2bninlittleovertwoyears,accordingtotheUSFederalBureauofInvestigation.根据美国联邦调查局(FBI)的......
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![雅虎公司将更名Altaba CEO梅耶尔离开董事会]()
YahooIncsaidthatitwouldrenameitselfAltabaIncandChiefExecutiveOfficerMarissaMayerwouldstepdownfromtheboardaftertheclosingofitsdealwithVerizonCommunicationsInc.雅虎公司近日表示将更名为Altaba公司，在雅虎与......
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![内向的人更可能成为成功的CEO]()
Gettingupearly,wearingthesameclotheseveryday,eatingeggsforbreakfast…therearevariousthingwe’retoldCEOsdothatmayholdthekeystotheirsuccess.早早起床，每天穿一样的衣服，早餐吃鸡蛋……我们得知首席执行官们做的......
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![谷歌CEO谈探月项目 找一个"零起步百万美元"研究课题]()
Foryears,GoogleCEOLarryPagehaddreamedaboutatantalizingpossibility:usingballoons,ratherthansatellites,forcommunications.多年来，谷歌公司（Google）首席执行官拉里o佩奇一直怀揣着一个美妙的梦想，那就是用气球代替卫......
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UnitedContinentalreversedcourseandissuedanunconditionalapologyforthetreatmentofapassengerviolentlyremovedfromanoverbookedflightastheUScarrierfoughttoregainitsfootinginaglobalpublicrelationscrisiswhich......
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![前CEO讲述诺基亚的盛衰往事]()
ItishardtooverstatejusthowdominantNokiawasinthepre-iPhoneera.很难高估诺基亚(Nokia)在iPhone问世之前占据过多么主导的地位。ThecompanygaveFinlanditsfirstglobalbrandbeyondtheMoominsandMarimekko.该公司让芬......
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![读书推荐：硅谷CEO们都在读什么]()
小编导读：读书不是为了雄辩和驳斥，也不是为了轻信和盲从，而是为了思考和权衡。知识是自己一生取之不尽用之不竭的财富。即使是硅谷的知名CEO们也不例外。让我们一起来看看，世界知名的CEO都在读什么，还不赶紧用这些书本装点......
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![双语文摘脸书CEO扎克伯格的推荐书单]()
文摘是简明、确切地记述原文献重要内容的语义连贯的短文。接下来，小编给大家准备了双语文摘脸书CEO扎克伯格的推荐书单,欢迎大家参考与借鉴。TheAeneid”byVirgil《埃涅阿斯纪》维吉尔MarkfirstreadtheAeneidwhilehewa......
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![跟着名人来读书:盘点全球知名CEO最爱读的书]()
Agoodbookisindeedthebestfriendofaperson.Thesamegoesforhigh-profiledCEOsofworldrecognizedcompaniesaswell.Let’shavealookatthefavouritebooksofsomeoftherenownedCEOsoftheglobe.一本好书的确能成为一个......
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![麦当劳CEO和员工谈恋爱，结果被解雇了]()
McDonald’sannouncedtheousterofCEOSteveEasterbookSundayoveraninappropriaterelationshipwithanemployee.麦当劳周日宣布解雇首席执行官SteveEasterbook，因为他和一名员工有特殊关系。Thecompany’sboard......
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![为照顾家庭 男性CEO开始辞职大纲]()
WhenTodayShowhostMattLauersatdownwithGeneralMotors’CEOMaryBarrainlateJune,heaskedtheautomaker’sfirstfemaleleader:六月底，当《今日秀》（TodayShow）主持人马特•劳尔与通用汽车（GeneralMotors）CEO玛丽•......
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![有声双语热点：三星的新手机让自家的CEO都汗颜]()
三星CEO声称，他对可折叠智能手机GalaxyFold的过早发布负责，目前该产品的发布日期待定。在没有做好完整测试的前提下，强行推出产品，无疑将导致品牌形象损失。电池问题、软件硬伤，这类问题屡见不鲜，也许科技公司都应该放慢脚......
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![为什么亚马逊CEO贝佐斯每年只花6小时和投资者交流]()
MostCEOswouldsaythatcourtinginvestorsisanimportant,evenessential,partoftheirjob.NotJeffBezos.HiscompanyAmazonAMZN0.10%isfamousforitsaggressivegrowthandconsistentlackofprofits.OnstageattheBusinessInsid......
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HondahascutthepayofTakanobuIto,chiefexecutive,byafifth–followingthefifthrecallofitsFithybridmodelinayearowingtosafetyissues,writesKanaInagaki.本田(Honda)将首席执行官伊东孝绅(TakanobuIto)的薪酬砍掉五......
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![CEO加薪 真的有理由吗]()
AppleAAPL-0.35%CEOTimCook’spaydoubledandHPHPQ-0.42%CEOMegWhitman’sincreasedbyover1,000%between2013and2014.ButthesalariesofStarbuck’sSBUX0.56%HowardSchultz,alongwithViacom’sPhilippeDaumanandDisney......
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![成功的CEO早上是怎么过的?果然习惯决定命运大纲]()
1.Ihave'Daddy-oke'withmykids.CraigDubitsky,HelloProducts1.HelloProducts的CraigDubitsky：我和孩子们来个‘爸爸好’的表演。OneofCraigDubitsky'sfavoritepartsofhismorning?Whenhetakeshiskidstosch......
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![反对高管高薪的力量很薄弱 CEO该不该为薪资辩白]()
Untilrecently,agoodmottoforthewell-paidBritishchiefexecutivewouldhavebeenunitedwestand,dividedwerise.直到不久前，对于薪资丰厚的英国CEO而言，一句颇有道理的箴言是团结让我们屹立，分开让我们上升。Businessesofte......
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![领导不好当 CEO危机公关榜样玛丽•巴拉]()
“Uneasyliestheheadthatwearsacrown.”“为王者无安宁。”-WilliamShakespeare,HenryIV——威廉•莎士比亚，《亨利四世》(HenryIV)Itisn’teasybeingtheleaderofanything.WilliamShakespeareknewit,andsodocorpo......
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![Airbnb CEO:放弃安稳 创业是我最大的冒险]()
WhenIgraduatedfromtheRhodeIslandSchoolofDesign,IgotajobatasmallindustrialdesignfirminLA.Iloveditatfirst–Ihadajobthatpaidwell,andsomeofmydesignsevenendeduponstoreshelves.从罗德岛设计学院（RhodeIslandSch......
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![eBay CEO亲述为何要拆分PayPal]()
SevenmonthsaftermakingthecaseagainstspinningoffPayPaltoFortune,eBayCEOJohnDonahoeissingingadifferenttune.eBay首席执行官约翰o多纳霍曾经对《财富》（Fortune）表示公司不会拆分PayPal。七个月后的今天，他发表了不......
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![迪士尼CEO的待遇过高，公司里起内讧了]()
In2018,DisneyCEOBobIgergotaraise–abigraise.Histotalcompensationincreased80%tohit$65.6million.2018年迪士尼总裁鲍勃·伊格尔涨薪了，而且涨幅颇高。他的薪酬上涨了80%，达到6560万美元。Accordingtoarecentstudyby......
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![9岁女童批麦当劳CEO：请不要再欺骗儿童了！]()
Shemayonlybelittle,butHannahRobertsonhasalotofbigopinions-andanevenbiggervoice.小姑娘汉娜-罗伯森虽然年纪很小，但她有很多自己的主见，也会勇敢地说出自己的想法。Thenine-year-oldshoweditoffataMcDonald'sshare......
