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2018最受欢迎的时尚趋势!

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As 2018 draws to a close, it seems only right to reminisce about some of the biggest style moments of the year.

2018最受欢迎的时尚趋势!

2018年已接近尾声,似乎该回忆一下今年最令人印象深刻的几个时尚瞬间了。

Online retailer ASOS has just unveiled its annual report, highlighting the most popular items and trends its customers have shopped this year.

线上零售商ASOS(一个全球性时尚服饰及美妆产品线上零售商)刚刚发布了年报,着重介绍了今年最受其平台顾客欢迎的产品和购买趋势。

For those in the know, it should come as no surprise to learn that animal print is among one of ASOS’ best sellers with sales increasing by 233 per cent since last year.

那些了解时尚趋势的人应该一点都不意外动物印花类产品成为ASOS平台的畅销品之一。从去年起,这类产品的销量上涨了233%。

Similarly, chunky, orthopaedic-style dad trainers have been hailed as the most popular shoe of the year across both menswear and womenswear.

同样的,不论是男装还是女装,厚实且有矫形作用的老爹鞋被誉为今年最受欢迎的鞋子。

ASOS also declared tiny sunglasses as the must-have accessory of the summer, having sold 10,000 pairs in January alone.

ASOS平台还表示,小巧的太阳镜是夏天必备的物件,单是一月份该平台就卖出了1万副太阳镜。

Sales of jumpsuits also rose by 70 per cent, while tailoring sales went up 460 per cent and denim jeans by 23 per cent.

连衫裤的销量也上涨了70%,而定制款裤子的销量则上涨了460%,牛仔裤的销量则上涨了23%。

The impact of Meghan Markle's status as the new fashion icon to follow had a huge impact on sales for the website in 2018, particularly after the Duchess wore the ASOS DESIGN Maternity Dress.

新晋时尚达人梅根·马克尔的带货实力也对该网站2018年的销量产生了巨大的影响,特别是在梅根王妃穿过ASOS设计的孕妇裙之后。

Following her appearance wearing the £38 number in New Zealand, sales jumped by more than 100 per cent, causing the dress to sell out twice.

梅根在新西兰穿着这款售价38英镑的裙子现身之后,这款裙子的销量暴涨了一倍多,而且还两度使这款裙子脱销。

For men, floral shirts were up by 131 per cent, with ASOS revealing it sold more than 7,000 units of its Hawaiian-print styles, while sales on Cuban-heeled boots increased by 246 per cent.

在男装方面,印花衬衫的销量上涨了131%,据ASOS透露,该平台卖出了七千多件夏威夷印花款衬衫,而中跟靴的销量则上涨了246%。

Looking ahead to 2019, ASOS has also revealed its predictions for what we’ll be buying more of in the ensuing months.

对于2019年,ASOS也揭示了其预测中随后几个月更多人会购买的商品

While cat-eye sunglasses were big for 2018, the retailer forecasts that visor styles will prove the most popular this summer, as will tie dye prints, short suits.

虽然2018年猫眼太阳镜很受欢迎,但该零售商预测今年夏天遮阳款太阳镜会最受欢迎,而且扎染印花款短袖套装也会很受欢迎。

The shift towards more sustainable clothing is also reflected in the report, with the retailer revealing that 100 per cent of its ASOS DESIGN cotton-based jeans will be made from sustainably sourced cotton in 2019.

该零售商还在报告中表示,人们趋于选择更具可持续性的服饰,而且该零售商还透露,2019年ASOS设计的棉质牛仔裤将100%用可持续采购的棉花制成。

翻译:Dlacus)