高级商务英语必备口语知识点小结
下面小编给大家分享一些商务英语高级必备知识点的总结，希望对你们的口语水平提高有帮助。
高级商务英语必备口语知识点(1)
一分钟简短发言。 考官分别给每个考生一张题卡，上面各有3个不同题目(一个为日常话题，一个为一般性商务话题，另外一个为专业商务话题)，由考生任选一题。题目涉及：企业管理，员工培训，顾客关系，市场营销，经济热点等话题。不提供论点提示词。考生有一分钟准备时间，两位考生同时准备。允许做笔记。一个同学发言结束，另一个同学问1-2个问题， 因此在发言时要注意听并在头脑中想好提问的问题。该部分虽是1分钟的简短发言，但要求内容完整，有开头，有结尾。能围绕题目组织并提供论点，并加以论证。两个考生6min 三个考生8min 除掉构思准备时间和另一个考生提问题的时间， 每个考生只有一分半钟，最多讲十几句话，考生做简短发言时论点要紧扣主题，给出2，3条论据即可，点到为止不必展开议论。
? Show a clear understanding of the task
? Make an appropriate introduction and conclusion
? The ideas well-organized and logically ordered
? Use appropriate signposting (指示)and linking(连接) language
? Develop ideas clearly and the ideas given are easy to understand
? Speak in a clear and the ideas given are easy to understand
? The talk is given an appropriate length
? Opening Sentence
? Well, I’d like to make a short/brief/mini/one-minute presentation on the topic…
? Body (一般讲2-3个要点，根据语速和知识点调整)
? First,…Second…d,…
? Closing Sentence
? Anyway, that’s why I think so.
? Thank you very much.
? Thank you for taking your time.
? Thank you for listening.
高级商务英语必备口语知识点(2)
(1) Grammar and Vocabulary 语法与词汇
测试考生口头表达时语法和词汇是否正确，得体并丰富多彩，能否避免词汇和句型单一或不断重复相同的词句。
(2) Discourse Management 话语组织
测试考生运用句子以上语言单位进行口头交际的能力，包括能否恰当的展开话题，话语是否连贯，流畅，切题(如在提出观点时能有条理的论证，善于使用衔接词语等)。口试第一部分，考生要完整回答考官提问;第二部分考生可充分利用机会扩展话语(Your main points Your supporting ideas How to order and link your ideas );第三部分讨论中，要求考生围绕规定题目表达论证自己观点。我们以后讲解真题的时候会给大家模板，这里就不再举例子了。
(3) Pronunciation 语音
测试考生清晰发音的能力，根据各个单音，单词及句子重音，语调节奏的正确性打分。考生要避免母语口音给交际带来的困难，恰当使用重读，节奏，语调，清晰发音。
Speak clearly and at a natural speed
(4) Interactive Communication 互动交际
测试考生在两人或3人小组中积极参与，相互合作，有效交际的能力。打分依据主要看考生能否有能力恰当得体主动引入话题，应答自如，轻松转换话题，充分参与讨论，最终圆满完成题目要求。要注意：考生避免在口试中表现咄咄逼人，不给对方留说话机会;有效的交际应该注意在话语的产出和接受之间能够轻松转换。
Listen carefully to all instructions
Ask the examiner to repeat any instructions you are not sure about
Give full appropriate answers, not just one or two words Keep to and complete the task. Do not talk about other things. _ood communication means working with and not competing with the candidate
高级商务英语必备口语知识点(3)
1. Travel: the importance of being able to speak foreign languages in international business
2. Marketing: how to assess whether there is a market for a new product
You should carry out a research on the customer demands to see if there is a read need in the market for your new product. The feedback or result will help you to decide whether to launch the new product on the market.
You should pay special attention to your competitors. Detect whether they are going to launch their new product onto the market. if the answer if yes that probably means there is a demand in the market for some new product. Then be quick and put on your rival product to coincide with them.
3. Human resources: how to use staff appraisal schemes
You should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisions are reached.
The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes. Most importantly ratings should reflect measurable element of the job requirements.
4. Advertising: the importance of television and cinema advertisement
In fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services. With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world. They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them. On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.
高级商务英语必备口语知识点(4)
f management: how to ensure effective lines of communication between the workforce and management
As the leader of the company you should open up a channel for the workforce and management to communicate directly. For example you can hold a monthly meeting within the company, which is attended by both the reps from workforce and management. They are allowed to talk with each other openly and freely to exchange views and opinions. They can also set common objectives.
You should achieve this effectiveness by making use of up-to-date technologies. For example you can set up a forum on the intranet of your company so that every member can air and exchange their views on the forum. In this way a effective line of communication will be set up.
You should set up an incentive system to make your staff talk with their line managers.
2. Finance: how to ensure accurate cashflow forecasts
you should establish a monitor system in the first place to detect any possible cashflow gap which will occur during your production and operation. This system can calculate the balance between your income and expenditure on a daily base. And should there be any sign of cashflow problems the system will warn your staff to do something about it before hand.
In order to achieve the accuracy you must set up a report system which demands every manager report the current financial status of his or her departments. The information will be collected everyday for you to take consideration.
3. International sales: how to decide which sales incentives to offer a new foreign customer
