实用商务情景口语:面试(3)

Daniel（DW）和Sarah（ST）同时进一家销售公司进行面试，一起来看一下他们在面试官PH和MB面前的表现吧！

DW: When I was asked to do a presentation on ‘Where WebWare is going, and what I can do to help it get there,’ my first thought was simple: me!

As you’ve already seen, I’ve got a lot of skills, and the right kind of personality needed to do a job like this... Here’s a slide I made! You see that – that’s my sales team – they love me! Certainly going to be sad to see me leave ...

Outside the box thinking – that’s what I’ve got...!

ST: Ok. To start with, I did a careful SWOT analysis using the data I had available, which is obviously only partial. I looked at aspects such as competitors, online visibility, changing technologies and R&D... On the basis of this, I believe WebWare should carry out some careful market research, strengthen it’s brand awareness in secondary markets, and improve the flexibility of its offer. If this produces positive results,I think it should be possible to maintain the premium pricing policy ...

DW: Here’s the sales figures for the last job I did – all down to me! Blue sky thinking! Finally, to finish my presentation, I’d like to play you a song I wrote ...

PH: Ok, Ok... that’s enough. Thanks Daniel...

DW: Great! So does that mean I’ve got the job?

MB: Erm, we’ll be in touch over the next five days to let you know...

DW: OK great, thank you.

ST: This is how I’d predict a sales pattern would go. I have to emphasise these are only speculative results at the moment.

The key words are: caution, adaptability, and consolidation of main product lines – WebWare’s “cash cows,” if you like. It’s important to be flexible, yet reliable. Oh, and another thing is you need to improve the delivery times on your online orders! I hope all that’s clear. Do you have any questions?

PH: No, thank you Sarah – that’s all very clear – you’ve given us quite a lot to think about there!

MB: Yes, thanks a lot Sarah. We’ll be in touch over the next few days to let you know about the appointment.

ST: Thank you both for your time. It’s been a pleasure meeting both of you.

PH / MB: Bye!

DW: 当我被要求进行一个简短的演说，关于“Web Ware公司以后的发展规划和我能为公司做出什么时”，我第一个想到就是“我自己”。

正如你们看到的那样，我会很多东西，比如说做好这份工作所需要的人格品质等。这是我做的一个幻灯片，请看：这是我们的销售团队，他们喜欢我，我走了，他们肯定会不开心。这正是我所拥有的。

ST：好的，首先呢，我做了一项相关调查，根据自己现有的数据，当然这个调查肯定是片面的。我考虑了一些方面，例如竞争对手，网上介绍等。最基本的就是，我认为Web Ware公司应该做一些实用性的调查，在中级市场加强品牌效应，并改进资源的灵活性。如果这个结果是有意义的，我认为应该保持奖金制度。

DW：这就是我上一份工作的销售数据，在我演讲的最后，我想给大家放一首我自己写的歌。

PH：OK，可以了，谢谢你，Daniel。

DW：好的，您的意思是说我已经被聘用了么？

MB：恩，我们会在面试结束后的5天内通知您最后结果。

DW：好的，谢谢。

ST：我想这是一个推销员应该具有的品质，我必须强调现在的想法有点投机。

主要的思想有：细心，灵活，加强产品的流水线。WebWare公司的“现金奖励”。责任感和灵敏都很重要。还有就是提高工作效率，我想这这些了，你还有什么问题么？

PH：没有了，谢谢你，Sarah。我都已经很清楚了，你让我学到了很多。

MB：是的，谢谢你，Sarah。我们将在接下来的几天通知你面试的结果。

ST：谢谢两位。很高兴认识你们。

PH/MB: 再见！

1. outside the box thinking. 打破常规的思维方式

2. SWOT analysis 强弱，机会和挑战的分析

3. partial 部分的,局部的;不完全的

The film was only a partial success.
这部电影仅仅是部分成功。

4. competitors 竞争对手

5. online visibility 网上推销

6. R&D 研发

7. market research 市场调查

8. brand awareness 品牌意识, 品牌效应

9. secondary markets 二级市场

10. blue sky thinking 天马行空的思想

11. speculative results 推测结果

12. caution 小心,谨慎

Dad always drives with caution.
爸爸开车一直十分小心。

13. adaptability 适应能力

14. consolidation 兼并，合并

15. main product lines 公司主要产品

16. cash cow 金牛，摇钱树，盈利部门



When asked to give a presentation as part of a job interview it’s a good opportunity to showcase your skills especially if giving presentations is actually part of the job. It’s also an area where you could make mistakes if you are not well prepared. 在面试中，如果被要求做一个演讲时，是一个表现自己的好机会，尤其是如果这是你所应聘的工作内容的话，当然，如果你没有好好准备的话，也是你最容易犯错的地方。

Basic Guidelines For Designing Your Presentation （演讲的基本纲领）

1. List and prioritize（分主次） the main goals that you want to accomplish with your presentation（如果希望做一次成功的演讲，切记一定要条理清晰，主次分明）.

For Sarah and Daniel these would be to show an interest and understanding in the work that WebWare does and in the position that is being offered i.e. sales director.

2. They also need to demonstrate that they have the particular skills needed for the job（他们也说出自己拥有这份工作所必须的技巧等）.

In the video, Daniel has obviously set the wrong goals for his presentation where he talks mostly about himself and his achievements in a rather egotistical way. In contrast, Sarah shows that she has given some thought to WebWare’s business and how she feels she can improve it in the future.

3. It’s important to set the right tone for the presentation（演讲时的语气也相当重要）.

Daniel’s presentation was more of a performance as he strode around confidently, gesticulating and even attempting to play a song on his harmonica. He was far too casual and the tone he set was not one of professionalism.

In contrast, Sarah appeared relaxed, well-prepared, serious and business-like.

4. Allow time for questions and answers at the end（在演讲结束时，要给面试官提问的时间）.

Sarah asked the interviewers if they had any questions, whilst Daniel merely asked if he had got the job!

5. If you're speaking to a small group then try to accomplish eye contact with each person for a few seconds throughout your delivery（如果面试官是一组人，记住眼神的交流）.

Don’t look at your materials or notes all the time.

6. Speak a little bit louder and a little bit slower than you normally would do with a friend（演讲时语速慢一点，就当作是和自己的一个朋友一样）.

A good way to practice these guidelines is to speak along with a news anchor when you're watching television. Also try to vary the volume and rate of your speech. A monotone voice will send your audience to sleep!